“And she has and this is it” is the last line of THE AUTOBIOGRAPHY OF ALICE B. TOKLAS which was first published seventy-six years ago today.
That sentence ended Gertrude Stein’s first bestseller. The initial printing of 5,400 copies in 1933 was more than 10 times as many copies than her last book, MATISSE PICASSO AND GERTRUDE STEIN, which she and Alice had self-published earlier that year. The Literary Guild book club also featured the book as its September selection with an extensive write-up in its membership brochure. The Guild’s Oprah-like imprimatur also helped sales.
A Man Ray photograph appeared on the dust jacket of the first edition showing Gertrude at her writing table and Alice entering the room, but no where on the dust jacket or cover page of the book is the author’s name. And on the back page of the dust jacket, the publisher continues the literary joke by stating: